Business: Agribusiness,Fruits and Tomatoes.
Location: Molo Market.
Years in Operation: 25 Years.
Amount needed : $100.
Susan Kemunto and her husband are a team that believes in utilizing all of their resources for maximum benefits. The couple own seven acres of land in Molo’s Turi area on which they practice large scale farming. They grow potatoes, cabbages and peas for sale upon harvest.
While her husband is attending to farm work, Susan goes to Molo’s main market to sell tomatoes, onions and the fruits that are in season. At the moment she is selling oranges. She buys her produce directly from farmers at a farmers’ market in Nakuru town to enjoy fresh and best quality as well as good prices. In this way, she is able to sell at favorable prices to her customers hence retaining their loyalty.
The business is able to cover its business costs and expenditures and the remaining profits, combined with earnings from their agribusiness venture enable them to provide the school fees needs of their six school going children and also cater for all of their basic needs.
Her major customers buy on wholesale basis to go and sell on retail. She also sells on retail basis to people who come to buy groceries from the market.
She is seeking $100 to channel to her trade to increase the stock for her customer base has increased and she is unable to meet all of the demand. With the money she will buy more, sell more and earn more to realize the scaling of her business.