Business: Retail Kiosk.
Location: Kichinjio, Molo Town.
Years in Operation: 6 Years.
Amount needed: $100.
In a very quiet village in the midst of Molo’s Kichinjio area, sits the home of Ruth Wanjiru’s parents now deceased. Ruth the only daughter among five brothers goes about the business of tidying her little hut at the furthest corner of the home. Being a girl she says custom does not allow her to put up permanent residence in her parents’ homestead. She is in a rush to go open her kiosk for her early morning customers are about to come calling, she says pleasantly.
The kiosk is at the home’s gate close to a busy road and the human traffic that ply it are her major customers as well as the school going children of the nearby public day school and other villagers. She has operated the shop for the last six years selling fast moving retail household goods and foodstuff. Her two children solely depend on her and the shop is what allows food on their table and clothes on their backs as well as school fees.
Ruth is lucky for she does not have to pay for the building that hosts her business as it is owned by her family and this lessens her cost of doing business. In addition she also buys maize from wholesalers and farmers to sell on retail basis to small scale traders as well as homesteads.
She is seeking $100 from Moto Hope Micro Lending to increase the stock of her kiosk. With the money she will be able to buy goods in more bulk and enjoy more profits from economies of scale. Her stock has dwindled since the beginning of the year for she has had more expenses with her children starting a new school year at a private school. She intends to put her kiosk back on its feet to bring her higher earnings that will enable her to provide comfortably for her children.