Business: Tomatoes and Onion Vendor.
Location: Molo Main Market.
Years in Operation: 6 Years.
Amount needed: $100.
Emily Omuyonga has sold tomatoes and onions in Molo’s main market for the last six years. Over time her customers have bought from her stall no matter who has been left behind to tend it for it is easily accessible as she has retained the same spot over the years in business. She has a smile on her face for everyone who stops at her stall and her easy sociable nature has earned her the affection of many other traders and especially her customers. The enterprising lady already built her own home from savings out of proceeds of her business and no longer has to worry about rent. She however has other needs she has to meet key among them providing the school fess of her three school going children and all of their needs. Hence the success of her trade is her number one priority.
She formed a group of about five traders who join whenever they need to purchase stock to put together capital each depending on how much stock they want to buy, after which they send one of them off to a bigger farmers market in central Kenya to purchase the tomatoes in bulk. Since they buy directly from farmers in the market, they are assured of very good prices as well as the best quality produce. They each contribute towards the cost of transport hence non shoulders it all alone for this would otherwise be very expensive. This group of five also help uplift each other in times of cash flow crisis in their individual businesses. Despite this, times are harder now and Emily needs a financial institution that will come through for her.
She heard about Moto Hope Micro Lending from another beneficiary and was immediately won over by the very low interest rates and friendly repayment terms. She is seeking $100 to add onto her savings to be able to have enough funds to bring in the amount and quality of stock she urgently needs at her stall. Competition is tougher she says and customers are keen on quality and better prices rather than how long they have known a seller. She has every intention of maintaining her customers and winning more to her stall.