Charity Wamuyu Mathenge. 10/19.

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Business: Retail Kiosk.
Location:
Casino, Molo.
Years in Operation:
2 Years.
Amount needed:
$200.

Two years ago, Charity had had enough of fully depending on her husband; a civil servant, for all provisions in the house, her children and her own upkeep. She had a serious chat with him which culminated to her renting space to open the little retail kiosk that she is so proud of. The economic empowerment that her earnings despite relatively low brings her is worth every effort she invests says. The jovial and very talkative lady is clearly happy with the progress her shop has made over the last 24 months. At the beginning it was a little hard for her street was lined with many kiosks like her own which were in turn run by people who had been in the business for a very long time and commanded the larger share of customers.

She did not let that deter her. She had made a decision knowing this aspect fully well and it only served to better her methods. She is very friendly and sociable. Her customer care skills also came in handy in winning the first customers. She served them with love, she says smiling. After a few months of struggle, she started to gradually get on stable ground with improved sales. Customer referrals worked for her so she made sure to serve each customer well.

Two years later and she hasn’t been happier. She can now contributes to her family’s finances to meet their household expenses as well as chip in to cater for her four school going children’s education with proceeds from the shop. Besides the shop, Charity also practices farming on small scale growing maize, potatoes and peas which serve her family’s food needs. On occasions that the harvest is in surplus, she brings the excess to the kiosk’s veranda for sale. She is seeking $200 from Moto Hope Micro Lending to boost the stock of fast moving goods in her kiosk to be able to satisfy the demand from her customers.

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